Thanks to Gal from Poptin for sharing!
Website owners know how challenging it is to grow sales, since most of the visitors usually abandon their carts or leave the page without giving any contact information. Losing these potential customers may lead to loss of income and it can happen more than once. It may be a continuous cycle of selling and losing if it isn’t addressed with the right solution, not to mention when you consider that the competition in the digital space keeps growing over time.
While this is frustrating enough, there are helpful tools that you can utilize to create a perfect and seamless lead generation process that can skyrocket your sales way faster.If you haven’t tried using pop ups and inline forms within your marketing strategy in the past, perhaps now is the right time to take a look at it and see for yourself.
Pop ups are usually a small window that appears on the foreground of the screen. Marketers basically use them to get visitor’s attention right away while they’re browsing through a page. With just a simple addition of a discount pop up in an eCommerce store you can generate an average of 10% conversion rate faster than usual, especially when you adapt the best practices to implement pop ups and inline forms.
To further help businesses achieve their sales and conversion goals, Poptin has created an extension and added it to TYPO3’s wide array of extensions in the TYPO3 Extension Repository (TER).
Poptin is a free and easy pop up builder that lets TYPO3 users create high-converting pop ups and inline forms within two minutes even without prior coding skills. This software is designed for the purpose of helping website owners engage with and convert more visitors into leads, calls, sales, subscribers, and customers.
Poptin is a result of years of experience in the digital world of advertising. Aside from building traffic to a website, the team behind it believes firmly and faithfully that any business needs to also fix its focus in improving conversion rates - the very reason why they’ve put Poptin out in the marketplace.
Its long list of templates varies from slide-in pop ups, countdown pop ups, email pop ups, lightbox, social media widgets, top or bottom bars, full-screen overlay pop ups, to embedded forms, and many others.
Since it doesn’t require any coding skills, you can go above and beyond what your heart desires for your lead generation strategy and efforts.
Another good thing to note, Poptin is available for both TYPO3 LTS versions! So, if you’re using TYPO3’s versions 9 and 10, you can see firsthand how this Poptin extension can do wonders for your business.
For online retailers the typical shopping cart abandonment rate is 67.91% at an average and may still vary from 60% to 80%. It’s quite a huge percentage and it’s a challenging prospect to address ahead of time.
Exit-intent technology is an advanced feature that tracks a website visitor’s movements and detects through the use of triggers if they are about to exit the page without buying or leaving any details behind. This is specifically designed to reduce cart abandonment and grow leads.
For instance, once a visitor is about to exit the page, a pop up will appear on the screen. An exit pop up usually includes exclusive offers like free shipping, discounts, and other freebies. It is also a good avenue to upsell or promote downloadable content.
It is very important to maximize your chance before they exit from your TYPO3 page entirely, because they’re more likely to forget about you. A pop up is your last chance to persuade your potential customer and they will be left with a choice whether to take an action or not.
Coding takes a lot of time and it’s not that easy to learn in just one sitting. Hiring designers would require you to spend money and time to find the best fit. Poptin’s user-friendly interface will allow you to create beautiful pop ups and feast on pre-made templates that you can fully customize based on your page design.
When considering what to put in our pop ups it is the same as your website elements, what you put on your pop ups and forms would reflect on your brand image. Moreover, no matter how great your pop up looks when it appears to be too disturbing on the screen your effort would just be a waste of time. It’s important to set the pop up windows to appear at the right time. Poptin uses advanced triggers to know when is the perfect time to show your message. Some of these triggers include exit-intent trigger, display after time spent on the website, scrolling trigger, display after X pages visited, display after X clicks, and many others.
Some of the popular use cases of pop ups that you can also do with the above triggers are the following: (1) a scroll box newsletter pop up to visitors who read and scroll down 60% of your blog post to increase email list, (2) a pop up window of a discount when a visitor spent a lot of time browsing through an item for sale, and the list goes on.
Whatever ways you have in mind to get their contact details it is important to get visitor’s attention and with pop ups you can do it easily.
For TYPO3 users and agencies this is another innovative way to improve your business without breaking your wallet.
Just like how TYPO3 offers quality and excellence in the digital field, Poptin can open a door of limitless possibilities for you as you generate more leads, improve your sales, and upgrade user experience by offering exclusive deals right on their screen.
Poptin is available in TYPO3 versions 9.5.0 to 10.4.99.